High Street Fashion Store, Latin Quarters has opened its new store in Pavillion Mall, Ludhiana. Spread over 650 sq.ft., the store has been uniquely designed which would enable hassle-free shopping. The brand offers fashion wardrobe and collection including casualswear, partywear and accessory. Speaking on the occasion, Rahul Bhalla, founder and CEO said, “We are quite enthusiastic to launch our first store in the city. We place our brand amongst top third women’s wear brand in India and even look forward to serve markets of Ludhiana.” Latin Quarters already have stores in 23 cities in India. As part of their expansion strategy the brand is going aggressive and launching premium stores not only in metro's but tier-1 and tier - 2 cities also.